Trigger based mobile marketing

Use gathered in APPmanago data to create perfectly matched target group. Thanks to the advanced user segmentation technology in real-time, APPmanago recognizes the events and automatically assigns users to the right recipients group of each campaign. A precise choice of message target group with content personaliation allow for it’s delivery adjusted to certain actions taken.

Examples of events and actions:

  • app launch
  • launch of a certain module in app
  • app abandonment
  • app uninstall
  • reaction on a message
  • lack of reaction on a notification

Examples of use:

  • Send an in-app thanks message after app installation
  • Send regular e-mail messages to your newsletter readers
  • Send push notification after the lack of reaction on an e-mail